Rijkswaterstaat (Directorate General for Public Works and Water Management) is responsible for dry feet, clean and sufficient drinking water, and keeping the traffic moving from A to B safely and swiftly.
Targets within the organization include the better, faster, cheaper, and more professional management of networks. Asset Management has arrived. The brochure ‘An introduction in outlines’ describes this term and advises about the best way to apply it. The publication focuses on the employees of Rijkswaterstaat. The surprising visual concept with yellow tape, symbolizes the connection between these people and the role they play in the ‘SLA-cycle’. Yellow is Rijkswaterstaat's identity colour. This publication manages to separate itself from the endless list of brochures that uses the Rijkswaterstaat corporate identity. This was a project by VormVijf, they own the copyright.